The Future of Content podcast

In this episode, we’re joined by Lyz Nagan, a ghostwriter and editor who helps executives turn their expertise into authentic and impactful thought leadership. We explore how organizations can move beyond generic content to create meaningful connections with their audiences through bold, distinctive perspectives. We discuss: The difference between subject matter expertise and t

In this episode, we’re again joined by Jennifer Jones-Mitchell, CEO and AI Transformation Leader at Human Driven AI, to delve into the transformative potential of AI agents in today’s workplaces. We cover: What AI agents are and how they can help companies act on real-time data, streamline customer interactions, and automate workflows to achieve new efficiencies. Real-world

In this episode, we’re joined by Jennifer Jones-Mitchell, CEO and AI Transformation Leader at Human Driven AI, to explore advanced AI prompt engineering. We dive into: Practical strategies for using prompt sequences to create reusable AI tools that streamline workflows and enhance productivity. The power of “funnel thinking” to refine prompts and make AI a more powerful a

In this episode, we’re joined by Rebecca Evanhoe, Conversation Design Strategist at Slang.ai and co-author of Conversations with Things, to dive into the world of AI-driven customer interactions. We explore how voice AI agents are transforming industries like restaurants, where understanding natural speech is crucial for creating seamless customer experiences. We discuss: How A

In this episode, we’re joined by Deanna Ballew, Senior VP of Digital Experience Platforms and AI at Acquia, to discuss the future of personalized marketing in a world without third-party cookies. We cover: The pressing need for first-party data strategies that incrementally collect data from users in exchange for something of value (such as premium content or discount codes).

Join us for a conversation with Deanna Ballew, Senior VP of Digital Experience Platforms and AI at Acquia, where we discuss the fundamental shifts happening right now in the world of marketing. We cover: How heightened consumer awareness and stricter privacy laws are reshaping marketing strategies. Reclaiming the humanity of marketing from the data-centric focus of the past dec

In this episode, we're joined by Andy Earle, CEO and Founder of Write it Great, to explore how ghostwriting has evolved from a covert art to a respected collaboration, enabling professionals and thought leaders to articulate their thoughts more effectively. We discuss: How working with a ghostwriting team can crystallize your ideas, develop compelling metaphors, and ultimately ma

Unlock the secrets to a more intuitive and user-friendly artificial intelligence (AI) experience with our special guest, Greg Bennett. Journey with us through the fascinating history of user interface paradigms, based on Jakob Nielsen's insights, from the early days of batch processing, to today’s command-based interactions and intent-based AI interfaces. This episode does a deep

Discover the hidden biases in large language models and how they skew towards English, creating unique challenges for other languages when it comes to artificial intelligence (AI). In this episode, Greg Bennett, head of prompt engineering at ZEALS, dissects the influence of training data predominantly sourced from English materials and the subsequent effectiveness of English prompt

In Part One of our three-part series with Greg Bennett, Head of Prompt Engineering at ZEALS, we demystify artificial intelligence (AI) prompting and effective outputs. This episode shows how crafting AI prompts is like giving clear, detailed instructions to an intern, ensuring they understand the context, objectives, and specific guidelines necessary for success. Discover practical