Bonanza: Product Growth

Oct 18 2024 105 ep. 45 mins
Bonanza: Product Growth Podcast artwork

Created by Bonanza Design, one of the best Innovation Studios in Germany, this podcast is a hands-on knowledge stem from dealing with large-scale innovation projects, going throught all UX Design, Design Thinking and Product Innovation burning questions and helping you to overcome its challenges. Featuring Behrad Mirafshar, a highly experienced UX designer and an active voice in the fields of Sustainability, Innovation and Design Thinking. He studied the latter in Sweden and, in 2012, moved to Berlin. With more than 10 years of experience, he has designed applications for different industries including Automotive, Digital Health, Finance, Fintech, IoT, and HR and shares his expertise giving Design Thinking workshops, trainings, and seminars.

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Shorts: Why Ideas Die

Oct 18 2024 5 mins  
Why do ideas get to die? In this episode, we'll get to discuss the common challenges that hinder innovation, including overanalysis, poor market alignment, constant changes in project ownership, and lack of cohesive teamwork. It highlights how these issues delay product launches and create inefficiencies in turning ideas into scalable solutions. Learn more about Bonanza Studios her

Shorts: The €20k Loss That Saved Our Integrity

Sep 11 2024 2 mins  
Ever lost a major project because you refused to compromise on your principles? That happened to us today—a €20k opportunity gone, simply because we wouldn’t share our clients’ work without permission. In this episode, we dive into why we stand firm on this and why it's critical for us as service providers to protect our clients' intellectual property.We discuss some of the

Shorts: MVP Sprint: A Blueprint For Agile Product Delivery

Aug 05 2024 17 mins  
In this episode our host Behrad Mirafshar dives into the essentials of launching a successful MVP Design Sprint, breaking down each crucial step for aspiring entrepreneurs and product teams. Behrad kicks off the discussion by introducing the MVP Sprint Service, emphasizing how it accelerates the process of bringing an idea to life. He then outlines the assets necessary for a smooth

Shorts: Overhauling Product Strategy: Turning a $20k Ad Spend into Real Results

Jul 12 2024 8 mins  
Join us for a short, insightful episode where our CEO and host, Behrad Mirafshar, dives into a compelling client success story.One of our clients was burning through $20k monthly on paid ads, only to face a staggering customer acquisition cost (CAC) of $50—far above the industry average of $1 to $3.Behrad will walk you through the precise steps we took to identify the leaks in th

Shorts: 4 UX Tactics that Make of Break Your SaaS App

Jun 14 2024 10 mins  
In this episode of Bonanza Growth Shorts, host Behrad Mirafshar delves into the crucial UX tactics that can make or break your SaaS app. Behrad highlights the importance of UX in differentiating your product in a competitive market and ensuring user retention. Learn about four key strategies: maintaining message consistency across all platforms, providing seamless digital handholdi

Shorts: Build Your Moat, Outsource the Rest

Jun 07 2024 6 mins  
In the latest episode of Bonanza Growth Shorts, host Behrad Mirafshar explores the potential of OpenAI and how its growth will impact early stage startups. OpenAI is faster and more efficient than many businesses out there, so you work will begin where OpenAI's research ends. Tune in to learn how to stay ahead of OpenAI's innovation and secure startup success! Learn more about Bona

Shorts: Community-Led Business Development

May 31 2024 11 mins  
In this insightful episode of Bonanza Growth Shorts, host Behrad Mirafshar delves into the power of community in fostering business growth. Behrad highlights how engaging with a supportive community can be a game-changer for businesses. He explores various strategies for leveraging community resources and shares real-life examples and practical tips on how businesses can thrive by

Ep. 77 MVP Traction: Design For Aha Momements with Javier Rincon

May 17 2024 53 mins  
Get ready to supercharge your growth mindset with Bonanza Growth, the ultimate podcast for innovators, entrepreneurs, and industry leaders. Hosted by Behrad Mirafshar, the founder and CEO of Bonanza Studios, each episode brings you face-to-face with world-class experts who share their insider knowledge and game-changing strategies.This week, Behrad dives deep with Javier Rincon, a

Ep. 76 The Future of AI-Native Apps with Jack Lancaster

Apr 26 2024 51 mins  
Dive into the dynamic world of AI innovation with our latest episode of Bonanza Growth! Hosted by Behrad Mirafshar, founder and CEO of Bonanza Studios, this week's special guest is none other than Jack Lancaster, the CPO and co-founder of Spoke.ai.Jack Lancaster, an industry titan with a passion for cutting-edge technology, takes us on an exhilarating journey through the evolution

Ep. 75 The Art of Website Optimization with Sahil Patel

Apr 19 2024 63 mins  
In this riveting episode of Bonanza Growth, host Behrad Mirafshar sits down with Sahil Patel, the CEO of Spiralyze, to delve deep into the intricacies of website optimization. Drawing from Sahil's extensive experience of analyzing over 78,000 landing pages, the duo explores the transformative power of data-driven A/B testing in crafting compelling online experiences.The conversatio