Dental Marketing Theory - A Podcast by Gary Bird

Jan 28 2025 181 ep. 33 mins 4
Dental Marketing Theory - A Podcast by Gary Bird artwork

A Top Rated Dental Marketing Podcast. Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental marketing industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others.🚀COME SAY HI! 👋

Gary Bird  thegarybird.com/

Podcast Website  dentalmarketingtheory.com/

Website    smcnational.com/

  Business
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#179 The Best Social Media Marketing Strategy for Dentists in 2025

Jan 28 2025 24 mins  
In this episode, Gary interviews Dr. Saam Zarrabi, founder of Rodeo Dental, to explore the innovative marketing strategies that have helped his DSO stand out. Dr. Zarrabi shares how Rodeo Dental's single-branded approach, focus on creating dynamic content, and team-driven initiatives have elevated patient engagement. He also highlights how they gamify content creation and leverage

#178 2025 Guide to Building & Growing a SUSTAINABLE Dental Practice

Jan 23 2025 46 mins  
In this episode, Gary welcomes Scott Leune for a masterclass on building your dream dental practice. Whether you're just starting or already own multiple practices, Scott provides transformative insights that will shift how you approach growth. Tune in to gain a fresh perspective on how to strategically develop your practice for long-term success!Connect with our Guest Here ⤵️D

#177 The BEST Sustainable Dental Practice Model in 2025 (Proven and Profitable)

Jan 14 2025 25 mins  
In this episode, Gary speaks with Kerry Straine about the biggest challenges dental practices face in achieving growth. Kerry emphasizes the critical role of a dentist's vision in determining a practice's potential, focusing on key components like chair hours, patient visits, and production per visit. They also delve into the importance of aligning clinical philosophies with operat

#176 $600 vs $10,000 Dental Consulting (EXPLAINED)

Jan 07 2025 20 mins  
In this episode of Dental Marketing Theory, Gary welcomes Dr. Charles Moser, co-founder of Dental Science Alliance, to discuss a groundbreaking new approach to dental consulting. Dr. Moser shares how their model offers dentists affordable access to multiple expert coaches under one umbrella, streamlining the path to practice growth. Learn how the Dental Science Alliance is revoluti

#175 How to Hire the Best Dental Staff (Step-by-Step Guide)

Dec 31 2024 23 mins  
In this episode of Dental Marketing Theory, Gary talks with Dr. Mike Neal, CEO of Build My Team, about the challenges of hiring in dental practices. They discuss the importance of hiring for natural strengths and talents over experience, and how Build My Team uses assessments and automation to streamline the process. Dr. Neal also sheds light on the pitfalls of traditional job boar

#174 How to Build a Successful Dental Group in Uruguay: Insights from Marcel Bochard

Dec 24 2024 23 mins  
Marcel Bochard, a partner and general manager in Clinica Cavalleri in Uruguay, joins Gary to talk about how dentistry is different in Latin America, using a membership plan to build his dental group, and why patients need to understand the value of treatment.Connect with our Guests Here ⤵️Marcel Bochard Partner & General Manager of Clinica Cavalleri in UruguayWebsite: https

#173 5 Critical Steps to Scale Your Dental Practice Successfully

Dec 17 2024 33 mins  
Gary and Eric J. Morin dive into the five critical steps dental practices need to overcome to scale successfully. They discuss the importance of operational mastery, leadership development, and the mindset shifts required to break through growth ceilings. Eric shares valuable insights on how practices can move beyond linear growth to achieve exponential success, emphasizing the nee

#172 20 Patient Retention Tips Any Dentist Can Use

Dec 10 2024 25 mins  
In this episode of Dental Marketing Theory, Gary and Dr. Bobbi Stanley discuss the importance of internal marketing in dental practices. They explore strategies for retaining existing patients and boosting patient referrals by improving patient relationships and the overall office experience. Dr. Stanley emphasizes the value of creating a welcoming office culture and personal conne

#171 Former Sports Coach Reveals How to Build a Winning Dental Practice Culture

Dec 03 2024 17 mins  
In this episode of Dental Marketing Theory, Gary speaks with Lynne Leggett, founder and CEO of Victory Dental Management, to explore the intersection of sports methodologies and dental practice management. Lynne shares her unique journey into the dental industry and discusses how her sports and business background contributes to her coaching strategies to improve dental practice op

#170 Ultimate Guide to Automate Your Dental Practice

Nov 26 2024 29 mins  
In this episode of Dental Marketing Theory, Gary and Dr. Paul Etchison discuss how dentists can empower their teams to manage the practice effectively, allowing owners to work smarter, not harder. They explore leadership strategies, delegation, and the importance of one-on-one meetings for creating a positive work culture. Dr. Etchison shares practical tips for building a scalable