Don't Say Content

Feb 07 2024 40 ep. 38 mins 3
Don't Say Content Podcast artwork

The marketing and business strategy podcast that executives and marketing leaders can't stop talking about. 

Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.

No tactics, playbooks, guides, or interviews with smart people (or anyone). Just in-depth conversations about B2B marketing behind the scenes:

• Communicating value of marketing to executives and founders
• Managing marketing teams
• Trends in B2B marketing: AI, TikTok, YouTube, LinkedIn, social platforms, email, and more
• Marketing strategy: Product-led Growth (PLG), Community marketing, Influencer marketing, micro influencers

Created in partnership with Share Your Genius

An award-winning podcast production company working with the largest B2B brands to drive engagement,and retention: https://www.shareyourgenius.com/

Amplified by Casted

Podcast and video marketing platform for B2B brands to grow their audience and impact the bottom line: https://www.casted.us/

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Introducing Don't Say Content

Feb 11 2023 2 mins  
Welcome to Don’t Say Content, a new podcast hosted by Devin Bramhall and Margaret Kelsey.Are you a:—a leader of people?—creative-minded individual?—someone who enjoys a good spicy take?Every Tuesday Devin and Margaret say what’s really on their minds about the marketing industry. After over 10 years in the industry, they are bored with the current state of marketing. So t

Here’s What Exactly to Do When You Feel Like a Failed Marketer

Feb 07 2024 62 mins  
Did you just get fired? Spend a bunch of money on a marketing project or campaign that didn’t work? It can feel like marketing failures are happening today at a higher rate than ever before. Markets are changing; buyer’s processes, decision-making, and budgets are in flux; and companies are switching up their marketing organizations and leadership. Devin and Margaret

Season 4 is Almost Here...

Jan 29 2024 1 mins  
Have you missed us?! Don’t Say Content season 4 is coming back on February 6th, and we’d love for you join us—here on the feed or live, on Youtube. We’re starting the season off on YouTube live on February 6th at noon ET. But don’t worry, we’ll drop the live show on the podcast feed if you can’t make it. Wanna join us live? Check out our YouTube channel here: https://

BONUS: Candy Corn, Wolf Dorks, & Why Marketers Don’t Need to Fear a Solo Career

Oct 12 2023 20 mins  
We’ve got a sweet treat for you this week: a deep dive into Halloween candy, horror movies, and a deep analysis into how much Margaret pumpkin spice lattes in the fall vs summer months. …And we continue our convo about the marketing gig economy and how fear-based decisions are causing marketers and leaders to miss the huge opportunity in front of them: Chaos.No more social

BONUS: Our Recap of HubSpot's Inbound Conference

Sep 21 2023 23 mins  
Did you attend this year’s HubSpot Inbound conference?Whether you did or not, Devin and Margaret are here to break down the highlights of everyone's favorite marketing conference. What did they take away? What was their favorite part? (And maybe even spill a little tea about where they leave room for improvement, too.)From juicy behind-the-scenes details of being a speaker at one

BONUS: Why CEO is the Best Worst Job

Jan 30 2024 35 mins  
Here's a bonus episode from Devin's conversation with Joei Chan on her post, Good Boss, Bad Boss. It's a meaty one where she share lots of secrets about being a good and bad boss, and stories from her time as the boss of all bosses (CEO). Also, season 4 is dropping soon! We're kicking off season 4 on 2/6 with a live show on YouTube. You won't want to miss it. (And if it's past 2/6/

BONUS: Margaret Kelsey's Strategic Brand Flywheel on Marketing Powerups

Jan 23 2024 62 mins  
Bonus episode time! Before season 4 drops, enjoy this bonus episode where Margaret joined Ramli John's Marketing Powerups podcast to talk about her strategic brand flywheel. Like what you hear? Check out Ramli's podcast here: https://marketingpowerups.com/podcast/For more from Devin + Margaret, head to dontsaycontent.com.Created in partnership with Share Your Genius: https://www.sh

Let’s Just Say the Things We’re Most Terrified of Talking About: We’ll Go First

Nov 29 2023 36 mins  
We're even less filtered than normal in our Season 3 finale, so buckle up: we’re talking about our challenges with gender inequity, patterns of entrenched misogyny, societal expectations, unhealthy boundaries, and reflections on how our careers are viewed by others in the industry.Big life changes and challenges bring big reflections and feelings. They also spotlight challenges w

Why Investors, Boards, CEOs Are Marketers’ Real Target Audience

Nov 21 2023 30 mins  
What if we started looking at marketing as a business growth strategy instead of a promotional department? Devin and Margaret discuss the role Marketing plays in fundraising and investor board meetings. They explore how the current startup investing structure only widens the trust gap between CEOs and Marketing, including understanding the chasm and how that leads to wrong sol

What Are CEO & Founders’ Biggest Marketing Problems Right Now? Questions from Our Network

Nov 07 2023 38 mins  
Q4 has begun, and the year is coming to a close. But you’re in overwhelm—from setting new goals for next year, setting the big vision for your strategy, and oh yeah—finishing out this year strong. But that overwhelm and busyness is not new to the B2B tech world.Some of the problems that rear their heads in times like these are just that: nothing new. But that doesn’t mean t