eCommerce Marketing Podcast

Jan 27 2025 397 ep. 29 mins 15
eCommerce Marketing Podcast artwork

The eCommerce Marketing Podcast walks you through everything that goes into ecommerce marketing -- from inbound marketing to paid advertising to conversions. Learn the strategies top marketing experts use to grow their businesses.

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Harnessing AI for E-commerce Success - with Adam Ortman

Jan 27 2025 31 mins  
In this episode of the eCommerce Marketing Podcast, host Arlen Robinson speaks with Adam Ortman, founder of Kinetic 319, about the transformative impact of AI on e-commerce and marketing. They discuss the evolution of marketing strategies, the importance of building relationships with clients, and how AI can enhance advertising effectiveness. Adam shares insights on common mistakes

E-commerce Trends: What Brands Need to Know - with Brett Banner

Jan 20 2025 36 mins  
In this episode of the e-commerce marketing podcast, host Arlen Robinson speaks with Brett Banner, SVP of Marketing at PriceSpider, about the evolving landscape of e-commerce. They discuss Brett's journey in the industry, the challenges brands face, emerging trends, and the importance of creating shoppable experiences. The conversation also touches on the role of social media in e-

Mastering Amazon Advertising Strategies - with Elizabeth Greene

Jan 13 2025 31 mins  
In this conversation, Elizabeth Greene discusses the complexities and strategies of Amazon advertising, emphasizing the importance of understanding the platform's unique dynamics. She shares insights on effective ad types, common pitfalls sellers encounter, and the necessity of balancing chaos in both business and personal life. Elizabeth also highlights upcoming trends in Amazon a

Unlocking the Secrets of Subscription Boxes - with Sarah Williams

Jan 07 2025 30 mins  
In this episode of the Ecommerce Podcast, host Arlen Robinson interviews Sarah Williams, a leading expert in subscription boxes. Sarah shares her journey from running a brick-and-mortar store to building a successful subscription box business. She discusses the importance of niche marketing, audience building, and the profitability of subscription boxes. The conversation also cover

Unlocking the Secrets of Healthy Business Spending - with Danielle Hayden

Dec 30 2024 37 mins  
In this episode of the Ecommerce Marketing Podcast, host Arlen Robinson speaks with Danielle Hayden, co-founder and CEO of Kickstart Accounting, Inc. They discuss the concept of healthy business spending, emphasizing the importance of understanding financials for growth. Danielle shares insights on how to assess spending health, the significance of accurate bookkeeping, and the ris

Navigating SEO in the Age of AI - with Senthilkumar Subramanian

Dec 23 2024 35 mins  
In this episode of the E-commerce Marketing Podcast, host Arlen Robinson interviews Senthil Kumar, founder of SEO with Senthil. They discuss the importance of SEO for e-commerce businesses, Senthil's five-step jumpstart SEO system, and how AI is changing the landscape of SEO. Senthil shares insights on content creation, link building, and the tools that small businesses can use to

Harnessing AI for Small Business Success - with Parag Mamnani

Dec 16 2024 29 mins  
In this episode of the eCommerce Marketing Podcast, host Arlen Robinson speaks with Parag Mamnani, founder and CEO of WebGility, about the transformative role of AI in eCommerce for small and medium-sized businesses. They discuss the myths surrounding AI, the advantages small businesses have in adopting AI technologies, and practical ways to leverage AI for automation in operations

The SEO Evolution: From Basics to Advanced Strategies - with Morgan Taylor

Dec 09 2024 32 mins  
In this episode of the E-commerce Marketing Podcast, host Arlen Robinson speaks with Morgan Taylor, co-founder of Jolly SEO, about the evolving landscape of SEO, particularly focusing on link building and the impact of AI on search strategies. Morgan shares insights on how businesses can adapt their SEO strategies, debunk common myths, and prioritize effective practices for e-comme

Mastering Buyer Psychology for Sales Success - with Simon Serverino

Dec 02 2024 29 mins  
In this episode of the eCommerce Marketing Podcast, host Arlen Robinson speaks with Simon Severino, CEO of Strategy Sprints, about effective sales strategies for eCommerce businesses. Simon shares insights on understanding buyer psychology, the importance of targeting the right audience, and the Strategy Sprints method that has helped clients generate over $2 billion in additional

The Secrets to D2C Growth - with Caulen Foster

Nov 27 2024 36 mins  
In this episode, Arlen Robinson interviews Colin Foster, CEO and co-founder of Brainpower, a digital marketing agency focused on D2C ecosystem growth. Colin shares his journey into e-commerce, the growth of his agency, and insights on optimizing ad spend and increasing customer lifetime value. He emphasizes the importance of positioning in marketing, financial literacy, and direct