Style and Substance

Mar 04 2025 89 ep. 41 mins 8

Style and Substance Podcast artwork

Style and Substance is a branding and business podcast brought to you by The Brand Stylist, Fiona Humberstone and The Empowered Entrepreneur, Elizabeth Cairns. Resourcing you with inspiration, insights and heaps of expertise to help you navigate all things branding and business. Ideal for creative entrepreneurs and those of you looking to sidestep the hustle, keep joy at the forefront of your work your work and find a more meaningful and sustainable approach business.
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Claiming Our Rightful Place as Women in Business

Mar 04 2025 38 mins

International Womens Day is coming up this week so it feels timely to explore this topic of Claiming Our Rightful Place as Women in Business and what we can do to step fully and confidently into our authority. We talk about the superpowers we uniquely have as women in business what might hinder our ability to take our rightful place and leave you with some profound words of wisdom

We're Back With...Quick Fire Tips on Managing your Energy

Feb 25 2025 24 mins

Phew...what a whirlwind the last few weeks has been and a hot topic for us both of late has been energy, how much do we have, how do we keep it high and how do we get it all done? So today to kick off the new season we've got a short and punchy episode where we catch up with our out-of-the-norm escapades over half term and some quick tips for managing your energy. Back to business

International Women's Day - Call For Submissions

International Womens Day is coming up on 8th March and we want to create a celebratory showcase of all the wonderful female entrepreneurs in our incredible community. We want to hear your stories, your successes, your pearls of wisdom and we will do our best to share as many as we can. To join the action just send us a short insta ready video or image and story to podcast@fionahumb

Why Owning your Creative Identity is a Business Imperative...and How To Do It

Feb 12 2025 69 mins

Creativity is the lifeblood of both of our businesses and we have both experienced the game changing impact for ourselves and our clients when we really feel the strong sense of identity as a creative in our bones. When you can really own your creativity and it is woven through the fabric of your life and work it is transformative and not just for the jobbing artists amongst us. Fo

The Myth of Passive Income - What does it really take to make a Fast Buck?

Feb 04 2025 63 mins

These days you can barely move for someone promising you a '7 figure income' while you sleep. But is it really the panacea it promises to be? Passive income is something so many ambitious entrepreneurs are chasing, but what does it really take? We are about to get deep, opinionated and personal in this episode where we explore Fi's passive income success story that paid the mortga

Niching into your Creative Style - Why it's a must and how to do it.

Jan 29 2025 60 mins

Do you run a creative business? Are you reaping the benefits of trading off your creative style? If not, we're here to convince you that its a great idea and a total game changer for the creative entrepreneur. In this episode we dig into the commercial and creative benefits of finding and trading off your creative style. We'll be sharing success stories of entrepreneurs who've real

What's Possible when your Branding Really Works

Jan 21 2025 43 mins

Welcome back lovely listeners, in this episode we are talking all things branding and what becomes possible when you get your branding really working for you. Fi shares her insights from over 20 years in the world of branding to uncover the essentials of what entrepreneurs need to know to empower themselves to make the most of their brand. So if you're branding something new, rebra

Fi Finds Herself in an Impossible Dilemma...

Jan 14 2025 62 mins

Just before Christmas Fi sound herself on the receiving end of an outrageous comment. With commercial and ethical decision to make and plenty of self gaslighting and doubt in the mix, it wasn't an easy time. In this in depth exploration, hear how we navigated this sticky situation and resolved things amicably all round. A must listen for anyone who struggles with post decision diss

Getting your Hype Squad in Place for the New Year

Jan 08 2025 47 mins

Happy New Year Lovely Listeners, Were coming out of the gates in 2025 with what we hope will be a thoroughly uplifting and encouraging episode where we are waxing lyrical about the benefits of a having a Hype Squad for your business. Hear where our support comes from, how we design for it in work and life and how to avoid becoming too transactional and loosing the magic of reciproc

The Highs, the Lows, the Learnings and the Hopes - A Review of 2024

Dec 17 2024 41 mins

Welcome to the final episode of 2024 and in typical Style and Substance form we are reviewing our year. In this conversation we share our highs, lows, learnings and hopes and what we've made of a pretty challenging 2024. Thank you for listening and all your support of the podcast this year, we are excited and inspired to be back in 2025. Wishing you a joyful and abundant festive se