DTC Podcast

Nov 20 2024 544 ep. 35 mins 56
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Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co

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Bonus: Are You Skating on Your Sales Tax Compliance? Simplify Sales Tax with Avalara's Meg Higgins

Nov 20 2024 28 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast, where Eric interviews Meg Higgins from Avalara. With over 10 years in the SaaS space, Meg has focused her career on cross-border e-commerce, empowering mid-market and growing DTC brands to navigate the complexity of sales tax compliance. As Avalara’s SVP of Global Partnerships, she explains how

Ep 457: Inside Manly Bands' High 8-Figure Growth: Unique Designs, Killer Collabs, and Full-Control Manufacturing

Nov 18 2024 44 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup Manly Bands started with a problem familiar to founder John—a lack of compelling men’s wedding bands. Now a thriving DTC jewelry brand, Manly Bands offers unique rings made from materials like meteorite and deer antler. In this episode, John discusses how he and his team scaled rapidly, especially during the pandemic, a

Ep 456: How Pilothouse Boosts Revenue Through Email Retention: Jordan Gordon’s Top Insights from The World's Best Email and Retention Podcast | AKNF

Nov 15 2024 27 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this AKNF edition of the DTC Podcast, we’re joined by Pilothouse’s Jordan Gordon, Director of Retention and Email Marketing. Hot on the heels of launching his own show under the DTC Podcast Network, Jordan shares powerful insights from TWBERP (The World’s Best Email & Retention Podcast). Learn how to turn email

Ep 455: Harnessing the “Awareness Advantage” and Building Culturally Relevant Brands with Eugene Healey (@eugbrandstrat)

Nov 11 2024 54 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! In this episode, brand strategist and cultural commentator Eugene Healey, known for his insights on Instagram and TikTok as @eugbrandstrat, joins us to break down the latest findings from “The Awareness Advantage,” a report by Tracksuit and TikTok for Business. Eugene discusses the report’s

Ep 454: Amazon Honeymoon Phase: Mastering Cold Start Strategies for New Product Launches

Nov 08 2024 30 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Pilothouse’s Amazon specialists, Rob and Clifford, dive into the nuances of Amazon’s “cold start” problem and how to leverage the “honeymoon phase” to make new products stand out. They also reveal expert tips on maximizing profitability during Amazon’s high-traffic sales eve

Ep 453: Scaling Custom Footwear at Crocs – Inside B2B Strategies and Customer Personalization

Nov 04 2024 28 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast! Today, we’re excited to have Nick Lamothe, Senior Director of Custom Footwear at Crocs, join us. Nick’s role is all about transforming the way Crocs approaches customization for B2B and team markets, adding value for corporate clients, sports teams, and more. In this episode, we ex

Ep 452: Q4 Google Campaign "Don'ts" Every Media Buyer Should Know with Pilothouse | AKNF

Nov 01 2024 29 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast, where Pilothouse’s Adam and Zavire share essential marketing "don'ts" to help brands optimize their Q4 efforts and avoid costly pitfalls. With Q4’s unique pressures on ad spend and competition, they outline common campaign missteps and how to stay agile in the high-stakes holiday season. Key

Bonus: How Firstleaf Scaled Spend 10x on a CPA Basis with Nift’s Targeted Gifting

Oct 30 2024 24 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, Eric interviews Elery Pfeffer, CEO & Founder of Nift, and Geoff Sanders, CMO of Firstleaf, on how Nift’s targeted gifting platform helps Firstleaf scale its wine subscription business. Geoff shares how Firstleaf has increased its investment in Nift 10x over two years while maintaining strong unit eco

Ep 451: Building a DTC Bone Broth Empire – Brodo's Marco Canora on Scaling Quality and Tradition

Oct 28 2024 35 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Marco Canora, founder of Brodo, a leading bone broth brand. Marco shares the journey of how he took his passion for cooking and transformed a small window serving broth in New York City into a thriving direct-to-consumer bone broth business. As a celebrated chef with over

Ep 450: Spooky Media Buying Mistakes That Are Haunting Your Ad Performance 🎃 👻

Oct 25 2024 42 mins  
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the All Killer No Filler DTC Podcast, we’re diving into some of the most common and "spooky" mistakes in media buying with Pilot House’s digital marketing team: Taylor Cain, Aves, and Grayson Rudzki. These experts share insights on how to optimize ad performance by avoiding simple yet costly errors th