Marketing For Introverts

Dec 10 2023 62 ep. 25 mins 4
Marketing For Introverts Podcast artwork

Marketing for Introverts is the podcast that explores ways introverts can successfully promote themselves and their businesses in a world where everyone else is shouting. Do you have that daily challenge between not wanting to put yourself out there but also needing to promote your business in order to make sales? Marketing advice for business owners centres on personal visibility, making an impact, raising your profile. How does that fit if you are reserved and quiet, and you prefer to listen and reflect? If you are an introvert business owner looking for ideas and support in a noisy world, you’ve found it!

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58. Do I need a marketing strategy?

Dec 10 2023 11 mins  
Strategy is a highly overused word, and in my opinion, it isn’t always a helpful one. It sounds complicated, inaccessible and a bit too clever! When you google the phrase Marketing Strategy you can get 927,000,000 results! I don’t know about you but I do not have the time to go through all of those so how can we make it simple? In this episode I share how I have distilled down

57. Making your business more effective with Charlotte WIlkinson

Nov 26 2023 38 mins  
If you’ve heard me talk about finding time to create content, and how I found time to write my book, you’ll have heard me talk about how difficult I found it to outsource anything in my business, but how finally working with a VA was a major step for me. So I was delighted to have a catch up with Charlotte, who is my VA, and talk about how that process works, which tools we use

56. The importance of know, like and trust in your business

Nov 12 2023 12 mins  
This episode is taken from my new book and I want to talk about the process of know, like and trust, especially if you are a service business owner. I talk about this a lot with my podcast guests and I often refer to it when talking about particular types of marketing – video for example or networking are great ways to build know, like and trust. It can be a frustrating process b

55. How to make your business more visible using SEO with Emma Wienke

Oct 29 2023 34 mins  
This episode is a great introduction to SEO. If it’s something you have heard about but not properly explored for your business, let Emma Wienke of Vinx Creative talk you through how to get started and why it’s important. From keywords and the inner workings of Google to using SEO alongside other marketing tactics, I hope this is useful for your small business. Emma recomme

54. Lessons from running a launch campaign

Oct 15 2023 10 mins  
I’ve spent the last few weeks launching my new book. It has been exciting but also a little strange. I was working on the manuscript for the book over a period of about 2 years. Most of the writing was done on my own in my home office so it was a really solitary activity. After spending such a long time working on it, it feels a little odd to have it actually out in the world. La

53. Launching the Marketing for Introverts book

Sep 27 2023 9 mins  
Hello and welcome to the new series of the marketing for Introverts podcast It’s launch day for my new book “Marketing for Introverts How to love it, plan it and do it so you can quietly (and successfully) promote your business in a noisy world.” You can buy the book here https://www.amazon.co.uk/dp/B0CJKY81WD This book is definitely for you if you run a small business

52. Celebrating success in your business

Aug 20 2023 9 mins  
I want to talk about celebrating success in your business because it’s something I’m honestly not that great at. And I bet if I’m not good at it, maybe you aren’t too. Because running a business can be really hard work, and if we don’t stop to take a moment to say well done to ourselves, no one else is going to. In this episode I talk about what we can celebrate and how

51. Finding time to create your content

Aug 06 2023 12 mins  
Content creation can be a very time consuming process. Whether you go for blog posts or video or podcasts or a lead magnet or fantastic story telling social media posts, it all takes time, and that’s time away all the other responsibilities and hats that we wear as small business owners. So how do we find time to create our content. In this episode I share the tips that I have us

50. Finding your niche and building your self-belief with Sophie Carefull

Jul 23 2023 51 mins  
In this episode I spoke to certified self-belief coach Sophie Carefull, who works with introverted creatives. Sophie’s background is as a branding photographer so I really wanted to understand how she moved from that to coaching and how she chose her business niche. It was a great opportunity to talk to her about the challenges introverts have with having their photo taken and ga

49. How to create content that will attract your perfect client

Jul 09 2023 13 mins  
I love content marketing! Content marketing is the umbrella term for things like blogs, videos, podcasts and social media posts. The long term aim is to get your ideal client interested in your business so they buy from you. For service businesses, it’s a great tool to show your audience some of your expertise which helps set you apart from your competitors. But what should you c