Brand Strategy Podcast Archives - b is for bonnie design | brand design, strategy & education for creative entrepreneurs

Nov 13 2024 100 ep. 29 mins 17

The Brand Strategy Podcast is a show created to equip you with the inspiration, encouragement, and clarity you need to build the brand of your dreams with purpose and intention. From sustainable strategy to heartfelt encouragement, each episode is designed to equip you with the tools you need to chase after your dreams. Because you deserve a brand that empowers you to do what you love, serve the clients you dream of working with, and experience a deep sense of fulfillment along the way! So get comfy, grab a mug of coffee or your favorite beverage, and join host Bonnie Bakhtiari as we explore what it takes to build a truly strategic, heartfelt brand!

Copy RSS

Subscribe on Podcast Addict

Episode 290: Cultivating Your Creative Practice

Nov 13 2024 16 mins

The world needs your creativity, friend. And in today’s episode of the podcast, I’m diving into why this season is the perfect time to cultivate your creative practice, take a step inward, and pour into yourself. Reflecting on the natural rhythms of fall and winter, I explore how these seasons call us to rest, reflect, and restore, encouraging creatives

Episode 289: Dealing with Decision Fatigue + Burnout as a Creative Entrepreneur with Josh Berger

Oct 30 2024 41 mins

How do you navigate decision fatigue as a creative? Especially when you’re constantly bombarded with decisions that require your attention from work, home life, and personal relationships? Well, today on the podcast I’m talking about handling decision fatigue as a creative with licensed professional counselor, Josh Berger. Josh has been on the podcast before, and to

Episode 288: Rebranding 101 for Wedding Industry Pros

Oct 16 2024 31 mins

Rebranding 101 for Wedding Industry Pros In today’s episode, I’m diving deep into Rebranding 101 for Wedding Industry Pros. Think of this episode as a helpful checklist to guide you through the process of rebranding with confidence. Whether you’re a wedding planner, floral designer, photographer, venue owner, or stationary designer, I’ve designed this episode to hel

Episode 287: 4 Ways to Get Your Wedding Business Ready for Engagement Season

Oct 02 2024 25 mins

Let’s get your wedding business ready for engagement season! Hey friends, welcome back to The Brand Strategy Podcast! Today’s episode is all about preparing your wedding business for the upcoming engagement season so you’re able to intentionally connect with your ideal couples when they need you the most. Whether you’re a wedding photographer, wedding or eve

Episode 286: Is it time for a brand assessment?

Apr 17 2024 18 mins

Do you need a brand assessment for your creative, service-based business? Tune in to find out! Today on the Brand Strategy Podcast, I’m chatting about brand assessments and how to figure out when it’s time to tap into that kind of support. You might be searching for clarity with your current brand as you attempt to figure out if your messaging, visuals, and website

Episode 285: A New Way of Showing Up in Your Creative Business

Apr 03 2024 7 mins

Showing up as Future You in your business right now. Today on the Brand Strategy Podcast, I’m chatting about a fresh way of showing up in your creative business that inspires growth. You might have heard about the concept as showing up as the future version of yourself right now in order to think, act, and operate in a new way. But what does that actually look like, a

Episode 284: Making Marketing More Fun with Custom Quizzes

Mar 06 2024 27 mins

Making your marketing feel more fun with a custom quiz In today’s episode of the podcast, I’m sharing how service-based businesses and creatives can use a custom quiz to make marketing feel more fun, inspire deeper connection with your ideal clients, and increase conversions in the long run! No matter how many times you’ve seen them in action before, a custom quiz

Episode 283: The 5 Biggest Mistakes Business Owners Make with Lead Gen with Marion Wagner

Feb 21 2024 40 mins

ACQUIRING HIGH QUALITY CLIENTS AS A CREATIVE SERVICE PROVIDER In today’s episode of the podcast, I’m chatting with Growth Strategist Marion Wagner about effective lead generation strategies for service providers. As a creative business owner, you’ve probably heard all sorts of advice around lead gen, but what are strategies actually worth implementing and which on

Episode 282: Intentional Business Trends for 2024

Feb 07 2024 29 mins

Intentional Business Trends Creatives + Service Providers in 2024 In today’s episode of the podcast, I’m chatting about the biggest business trends I anticipate impacting the way we show up both internally and externally in our businesses as creatives and service providers in 2024! The way we did things back in 2019 no longer applies, and for many of us that’s a f

Episode 281: Acquiring High Quality Clients with Heidi Taylor

Jan 10 2024 32 mins

Acquiring High Quality Clients as a Creative Service Provider In today’s episode of the podcast, I’m chatting about attracting high quality clients with business growth coach Heidi Taylor. As a creative service provider, you may have found yourself connecting with clients who aren’t quite the best fit for your unique service. And in this episode of the Brand Strat